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Design
It’s not just how things look, it’s how they feel. In this space, we share the process of making meaningful visuals.


Iman Shamsuddin’s Guide to Purposeful Character Design
Great characters don’t start with shapes or colours. Instead, they start with intention, personality, and a deep understanding of the audience. In this blog, Creative Lead Iman Shamsuddin breaks down how she designed Tata for Wadokai and the mascots of UsinWise, turning sketches into characters that feel alive, local, and loved.

AICREATIVV
Dec 10, 20254 min read


A Collection of Firsts: Wadokai 2025
Wadokai Open Championship 2025 became more than a karate tournament; it was a collection of firsts for AICREATIVV. From designing our first-ever mascots, Tata Ao and Tata Aka, to stepping in as emcees, VVIPs, and even mascots, the team pushed beyond comfort zones. The result? A brand experience that connected with young athletes and made them feel like heroes in their own story.

AICREATIVV
Oct 1, 20253 min read


How a Flywheel Will Drive Your Business Towards Success
In the modern business world, adopting a customer-centric marketing strategy is the best way to grow your business exponentially.

AICREATIVV
Dec 7, 20234 min read


Here’s Why You Can’t Sell to Everybody: Part 2
In this competitive world of business, it may benefit you more to specify than generalise - here is why.

AICREATIVV
Jun 28, 20233 min read


The Clash of Ages: Millennials vs Gen Z
They (the millennials of AICREATIVV) aren’t ready for this (the Gen Zs of AICREATIVV)… or are they?

AICREATIVV
Jun 14, 20234 min read


Here's Why You Can't Sell To Everybody: Part 1
Talking to everyone means talking to no one, and here are 3 reasons why doing so may damage your business.

AICREATIVV
May 4, 20233 min read


NTFB 2022 Case Study entry is now Live
Multidisciplinary design agency AICREATIVV partners up with National Theatre Festival Brunei for its second annual theatre festival in Decem

AICREATIVV
Apr 12, 20232 min read


A Logo Won't Help You Get Customers
Pretty logos may turn heads, but pretty logos alone will not "drive" business results. How can we fix this?

Imamull Qhaeer
May 8, 20212 min read


"Can You Design This For Me?"
Here's how we at AiCreativv approach this question that we get asked a lot during meetings or inquiries. We design for a target audience.

AICREATIVV
Jan 25, 20212 min read


What makes a good logo?
What sort of factors should be considered when crafting a good logo? How will it impact your business?

AICREATIVV
Jan 8, 20212 min read
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